Methodology

How we measure what AI thinks about software.

On this page

How It Works

Every week, we ask the same question to three AI providers: ChatGPT, Claude, and Gemini.

One prompt per category. The same prompt goes to all three providers.

Each provider returns its own ranked list of tools — independently, with no seed list. We don't tell the AI what to recommend. We ask, and we record.

The CLAI Score

CLAI stands for Composite Leaderboard from AI Intelligence. It's a score from 0 to 100 that measures how visible a brand is across all three AI providers.

The score is a weighted combination of four signals:

40%
Average Position — Where does the AI rank this brand? #1 scores highest.
35%
Provider Coverage — How many of the 3 AIs include this brand? Appearing in all 3 = strong signal.
15%
Mention Context — Is it a direct recommendation, a comparison, an alternative, or a niche fit?
10%
Confidence — How certain is the AI about this ranking? Self-reported by each provider.

The percentages are formula weights — Average Position has the most influence on the final score, followed by how many providers mention the brand.

The Providers

ChatGPTOpenAI · gpt-4o
ClaudeAnthropic · claude-sonnet-4.5
GeminiGoogle · gemini-2.5-flash

We use the best available model from each provider.

What We Show

NR (Not Ranked) means the brand was not returned by that provider. This is not a failure — it's a signal. Some tools are invisible to certain AIs.

Trend arrows show rank changes between the current and previous weekly cycle.

Disagreement highlights appear when providers rank a brand at significantly different positions.

AI Sources

Beside the rankings, each category has an AI Sources page showing what AI engines actually read before recommending software. It is a different instrument, and it asks different engines.

Who we ask. Perplexity and Google AI Overviews — the two engines that hand back the pages they opened while answering. The rankings above come from ChatGPT, Claude and Gemini, which do not. What an engine reads on an AI Sources page does not explain a rank on a leaderboard.

What we ask. The category's existing question — the same one listed below — sent on its own plain call, from the United States, in English. Never inside the ranking prompt: the strict answer format that prompt imposes changes which pages get retrieved.

When an engine returns nothing. There are three different kinds of nothing and we ask again for all of them, up to 3 calls: the call failed, Perplexity answered without searching, or Google showed no AI Overview. Whatever the last attempt produced is what we publish, with the number of attempts printed beside it.

Four rules govern every number on those pages:

  • Retrieved, never cited. The engines report the pages they pulled back, not the ones they leaned on. We never claim a page was cited.
  • Per engine, never pooled. The two engines read largely different webs, so a combined page count would describe a list neither of them produced. The only cross-engine facts we publish are that both engines read a site and that both named a company.
  • Counts, never rates. Every figure is a count of a named thing — “4 of the last 5 checks”, never “80%”. One question per category is a small sample by design, and a percentage computed from it would be false precision.
  • Not measured is never a zero. An engine we could not read that week is labelled as ours and enters no count. “Google showed no AI Overview for this question” is a different statement, and a measured one: it is a property of that market, printed with how many times we asked.

What the page is about. One question, not a whole category. It says: when a buyer asks this exact question, here is what each engine retrieved and who each one named. We do not open the retrieved pages, and we make no claim about what any page says.

Brand identity is by domain only. Each check is stamped with its own methodology version, which moves independently of the ranking methodology version above.

Across every category. Version 1.1.0 of this dimension added two things to every check: what each engine did with an individual company — named or not, at what order of first mention, and which of the company's own pages it opened — and the classic results Google listed on the same page as its AI Overview. Both feed the AI Sources index, which reports every category at once. It shows one complete cycle — the newest week in which every category has a settled check, or a week that has closed — and never a blend of two, because a count that spanned two cycles would not be a count of anything anyone could cite. The week it is showing is printed on the page and in its citation line; earlier complete weeks are reproducible from the API.

What We Don't Do

  • We don't accept payment for rankings.
  • We don't use seed lists or pre-selected brands.
  • We don't edit or filter AI responses.
  • The data is what the AI returned. Nothing more, nothing less.

The Prompts

Full transparency. Here are the exact prompts we send to each AI provider. The same question text is what Perplexity and Google AI Overviews are asked for the AI Sources pages — on its own separate call, with no answer format imposed.

CRM

“What are the best CRM tools for B2B SaaS companies?”

Marketing Automation

“What are the best marketing automation platforms for B2B SaaS?”

Project Management

“What are the best project management tools for B2B SaaS teams?”

SEO Tools

“What are the best SEO and content optimization tools?”

Social Media Management

“What are the best social media management tools for businesses?”

Uptime Monitoring

“What are the best uptime monitoring tools for SaaS and web applications?”

Email Marketing

“What are the best email marketing platforms for growing businesses?”

Help Desk

“What are the best help desk and customer support tools for SaaS companies?”

Accounting Software

“What are the best accounting software tools for small to mid-size businesses?”

HR Software

“What are the best HR and people management platforms for growing companies?”

Sales Intelligence

“What are the best sales intelligence and prospecting tools for B2B teams?”

Web Analytics

“What are the best web analytics and site-traffic tools for SaaS companies?”

Video Conferencing

“What are the best video conferencing tools for business teams?”

Customer Success

“What are the best customer success platforms for SaaS companies?”

Cybersecurity

“What are the best cybersecurity and endpoint protection tools for businesses?”

Recruiting

“What are the best recruiting and applicant tracking systems?”

Website Builders

“What are the best website and landing page builders for businesses?”

Workflow Automation

“What are the best workflow automation tools?”

E-commerce

“What are the best e-commerce platforms for online businesses?”

Live Chat

“What are the best live chat and conversational AI tools for websites?”

AI Writing Assistants

“What are the best AI writing assistants for creating blog posts, marketing copy, and long-form content?”

AI Chatbots

“What are the best AI chatbot platforms for automating customer conversations on websites and messaging apps?”

AI Code Assistants

“What are the best AI code assistants and AI-powered IDEs for software developers?”

AI Sales Tools

“What are the best AI sales tools that analyze calls, coach reps, and automate outreach?”

AI Customer Support

“What are the best AI customer support agents that automatically resolve tickets and deflect inquiries?”

AI Marketing Tools

“What are the best AI tools for generating marketing content, personalizing campaigns, and optimizing ad copy?”

AI Video Generators

“What are the best AI video generators for creating product demos, explainers, and marketing videos?”

AI Image & Design Tools

“What are the best AI image generators and design tools for creating marketing visuals and brand content?”

AI Workflow Agents

“What are the best AI workflow automation agents that connect apps, trigger actions, and handle multi-step tasks?”

Competitive Intelligence

“What are the best competitive intelligence and competitor monitoring tools for B2B SaaS companies?”

Sales Engagement

“What are the best sales engagement platforms for managing outbound sequences, multichannel outreach, and pipeline acceleration?”

Account-Based Marketing

“What are the best account-based marketing platforms for targeting and engaging enterprise accounts?”

Business Intelligence

“What are the best business intelligence and data visualization platforms for enterprise dashboards and reporting?”

Product Analytics

“What are the best product analytics tools for tracking user behavior and measuring feature adoption in SaaS apps?”

Customer Data Platforms

“What are the best customer data platforms for unifying customer data across CRM, marketing, and support systems?”

Webinar Platforms

“What are the best webinar and virtual event platforms for B2B lead generation and audience engagement?”

Knowledge Base

“What are the best knowledge base tools for building self-service help centers and internal documentation?”

Performance Management

“What are the best performance management and OKR tools for setting goals, running reviews, and tracking team progress?”

Payroll

“What are the best payroll software tools for handling multi-country payroll, tax compliance, and contractor payments?”

ERP Systems

“What are the best ERP systems for mid-market companies managing finance, supply chain, and operations?”

Collaboration Tools

“What are the best team collaboration and work management platforms for cross-functional projects?”

Contact Center

“What are the best cloud contact center platforms for omnichannel customer service with voice, chat, and email?”

Subscription Billing

“What are the best subscription billing and recurring revenue platforms for SaaS companies?”

eSignature

“What are the best electronic signature platforms for contracts, proposals, and business documents?”

Learning Management

“What are the best learning management systems for corporate training, compliance, and employee onboarding?”

Scheduling

“What are the best scheduling and appointment booking tools for B2B sales demos and meetings?”

Data Integration

“What are the best data integration and iPaaS platforms for connecting SaaS apps, databases, and APIs?”

Low-Code Platforms

“What are the best low-code and no-code platforms for building internal tools and business applications?”

Expense Management

“What are the best expense management platforms with corporate cards, receipt capture, and policy enforcement?”

Document Management

“What are the best document management and collaboration systems for creating, organizing, and sharing business documents?”

Update Frequency

Weekly. Rankings and debates run every Sunday; AI Sources runs mid-week on its own timer and is filed under the same week. Historical data is preserved — trend arrows show movement over time, and each week's archive page carries that week's rankings, debate and sources check together.